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Monday 7 May 2012

Photos during construction






this shows the images I took for my magazine and DVD covers before I edited them.

In my final products I edited the background out of them so I could add them to a coloured background



Summary of Genre and Audience Research

Thursday 12 April 2012

final products

High School 101 Children's TV Drama Opening Sequence

Magazine front cover




 DVD Cover

Monday 2 April 2012

EVALUATION

In what ways does your media product use, develop or challenge forms and conventions of real media products?











 What have you learnt from audience feedback?

 
Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.







The above pie chart shows the amount of people who answered my survey and also the gender as you can see it was a fair mix of boys and girls which would make it a fair representation of my target audience, the responses I received will show a mix of gender which as my product is aimed at both genders it will give me an insight of what both genders thought of it. 


The above pie chart shows the age range of the people who answered my survey, the majority were of ages 17-20, my idea range would be between the ages of 7 to 16 but the opinion also would count if they watched children's tv dramas also. The effect this would have in relation to my products is that i'm asking people who's age range the product is aimed at so I can see if i have fulfilled the needs and wants of my target audience.


 

The above pie chart shows what people rated my opening title sequence, the opinions were mixed but people mostly gave it the higher ratings of 4/5 stars compared to the lower of 1 star, showing the a majority of the people who took my survey enjoyed my product. This shows that in some ways my product was effective to some of the target audience as they gave it a high rating but others didn't enjoy it giving it a low rating meaning that it isn't conventional like other children's tv dramas they enjoy.



This shows a selection of the feedback I got. People liked the characters and they went to a school which is relatable to the target audience, they found it interesting to watch. There was mixed opinion on the music as some felt it was upbeat and fun and others didn't like it. Another person thought that the ending cut off too quickly.  This feedback is important as it shows what I did well, it showed that I fitted the conventions of children's tv dramas by using relatable characters and used mis-en-scene, such as the stereo and school books to fit the genre. As the music got mixed responses if i had a chance to redo my product i would perhaps find different music which was more upbeat and 'modern' so it reflected what people listened to. Overall my feedback shows that my product followed conventions of using upbeat music, even if some people weren't keen on it, using mise-en-scene such as the location of the school and using relatable characters.




This shows some feedback from the magazine. People liked the colours used and the images, some stating that they looked 'cool' and that they fit the genre. They liked the layout of it as someone said 'good design.' On the other hand people thought that it was 'too busy' and some of the fonts were hard to read. This shows that although I have followed magazine conventions by using clashing colours on the fonts it made them hard to read which has resulted in negative feedback. The conventions that my target audience liked were the shapes of arrows and stars which made it eye catching and they liked the design of it, which meant the layout and the colours all working together which helps make this product successful but using childlike fonts and clashing colours of fonts didn't work as well as I'd hoped as some of my target audience didn't like them meaning this product was less successful. If I were to redo my magazine I would make sure all fonts were easier to read as this was the point that most people who took my survey picked up on that they couldn't read the fonts by changing this factor people would be able to read it better.








This shows the feedback from my DVD cover. People thought that this product was the most realistic stating it looked like a real life product. People liked the colour scheme and the images which using a bright colour scheme and images of the cast and of different shapes follows conventions of childrens dvd covers which would make my product more successful. Some liked the fonts but on the other hand others thought that the fonts were a bit hard to read. This showed that the dvd product is effective but again the fonts are hard to read so if i were to redo it, I would change the fonts, make them bolder so they stood out more and made them so they were easier to read 








People thought that the same theme, colours and people throughout my product worked well. This helped create brand identity. They thought that the use of editing, Mise-en-scene, locations and props were also good, the Mise-en-scene, location and props all tie in with the school theme making my product authentic. this product authenticity helps create a successful product because they are similar to already exsiting products avalible which shows my product is like others avalible. This is the question that received the most positive feedback and I think this is because everything in the product goes well together. If I were to redo my products I'd add more factors to it such as a reccouring picture or logo to create a stronger brand identity.








Overall people thought that the fonts could be more readable which has been clear throughout my survey. Some thought that the pictures could be of better quality and could have more variations of shot types in the title sequence. The use of more variations in shot types could help it make it more interesting to the target audience. However some people found no fault and thought that I should improve nothing. This shows that they thought that everything within the product worked well, they liked the colours and the fonts and thought that the product was successful.



The above screenshot shows comments that people had put on my youtube video of my title sequence. They mostly liked the transitions and music stating that they liked how it changed from one character to another. I used transitions to make it more interesting to watch and eye catching for the target audience. They also liked the music saying that the music fitted the whole idea of a high school title sequence and it made them happy which is what the music is designed to do in a children's tv drama sequence. I used upbeat music as it is the type of music that they would listen to on a regular basis. The music connotes  the positivity the product is trying to achieve. Other points made is that they liked the font as it was bubbly and the location is spot on for the genre. Improvements I could make according to feedback is that more use of Mise-En-Scene could have been used.

How did you use media technologies in the construction and research, planning and evaluation stages?



Technologies Powerpoint Show 2
View more presentations from Rosie Floyd.


How effective is the combination of your main product and ancillary texts?


    
Using all of these elements together creates brand identity which is important to a company as it helps promote each other, the magazine and the DVD are products that help promote the TV show which would help the show get more viewers due to it being avalible on more platforms, The dvd was created due to the show exsiting in the first place which would help the company who were promoting and created the show more revenue. The use of the 'brand' logo helps tie all these products together as you know they all belong to the same company, from a parents point of view they see the brand logo which in my products case I have used the nickeloden logo parents would know its from a company they can trust to provide children with products suitble for them, from a childs point of view they could see the logo being used across these products recognising it and know that they are part of the same brand.  The products being avalbile on three different platforms allows the product to be more wide spread, people who don't watch the show could always read the magazine and people who don't read can always watch the dvd or the show in general, all products work together to promote each other, this is an example of synergy. an example of synergy from exsiting products is the programme hannah montana made by the Disney company, it has books, magazines, clothing and other merchindise which helps promote the TV show Hannah Montana, from the tv show people recognise the show on the products which would there for promote the products avalible from the show each product works together to produce more publicity and therefore more money for the company and the brand. Most children ask for products such as DVDs for birthdays and christmas and also most parents are willing to buy children magazines as they would be engaging in reading which most parents encourage, this is why I felt that these two products would be best to promote my High School 101! brand

Monday 19 March 2012

HOMEWORK: 20.03.12



Levis-Strauss is a narritive theoriest that showed the uses of binary opposites, this is shown in this title sequence by showing miley as a normal school girl and hannah as a pop star. this is shown by miley wearing everyday clothing and attending school whereas hannah is shown to wear extravagent sparkly clothing and singing in concerts. These opposites as shown to work well together as miley has a double life as hannah and she gets to experience 'the best of both worlds'

5 narrative codes is the theory explained by Barthes, the narrative codes help decide the way we understand texts. 1) action, you can see that Miley and Lily are close friends as they always stand close to each other. Another relationship we can see is the one of her and her dad as they are shown hugging which shows the closeness of the relationship. we can tell miley is the main character as she is shown on the screen the most and also with every other character in the title sequence. 2) enigma, this is shown by showing mileys two characters so we can assume her double life gets her into trouble, the audience wonders how she can juggle school and the life of a popstar. 3)semic-code, this is shown through the props and costume of the character, you can see hannah is a popstar as she wears extravagent clothing & is seen with a microphone. lily is seen as a sporty due to wearing a sweatband on her wrist 4) the symbolics, this is the difference between the characters, Miley is seen as normal due to her being smiley, whereas hannah is seen as diva like, for example when she fans herself with a ticket. lily is seen as sporty but her double lola is seen as exentric due to her blue hair. 5) cultural, which is displayed through stereotypes, Rico is seen to be a lazy male as he kicks his shoes off and lays on the sofa. Robby is seen as a caring dad as he cuddles miley.

Wednesday 14 March 2012

drafts of main task



this is the first draft of my children's tv drama sequence, i have yet to add music and some finishing touches


i used facebook at ask people for feedback as this was a quick way of asking my target audience, i got 3 'likes' on this post which would indicate that people liked it and thought it was a good first draft


this shows feedback I recieved from someone off youtube, they commented that they liked the character names & them all sitting on the sofa but should add a shot of the school and maybe a different font


http://www.jamendo.com/en/artist/Tymphony
this is the site where I got my copy right free music from.



this is the final draft of my children's tv drama sequence

Monday 12 March 2012

HOMEWORK: 13.03.12



The sleepover club is a children's tv drama, aimed at girls between the ages of 6-14.
Dyer's theory of stereotypes can be used to analyse this sequence as it uses 5 girls, all of different sizes, race & hair colour, stereotypes used are blonde hair & a skirt for example to show that one of the girls could be a 'dumb blonde' type character. dyer argues that stereotypes are a way of reinforcing difference between people and representing these differences as natural, The sleepover club follows this theory as the different types of character helps project to the audience that being different from everyone else still makes you liked and still makes you accepted in society which is a good message to put accross to pre-teen & teen girls as they do worry about fitting into society.

Another theory that could be applied to the sleepover club title sequence is Morley's recpetion theory in a way that the gender of the characters makes you think that the programme as aimed at girls as it is an all female cast for the main characters, the age of the characters is meant to reflect the ages of the target audience which would make the programme relatable to them and the social class of the character is middle class which again is to reflect the target audience and this way the audience would feel that the characters are exactly like them.

Tuesday 28 February 2012

Drafts of Ancillary Tasks


this is the logo I have created which I plan to use within my DVD cover, my magazine cover and within my actual trailer.


this is my first draft of my DVD cover, i have used a patterned background similar to those used in exsisting products, a main image of the characters and child like fonts to show it is for children, i have also used a logo of an exsiting company that produces childrens tv dramas to show that this product is similar to those already exsisting


this is my first draft of my magazine cover, i have used a patterned background which is bright in colour as it is similar to one i have used on the DVD cover & also bright colours is what attracts the target audience. I have also used easy to read fonts so that the target audience can read them easily & also have included coverlines that would interest them

To see how my target audience responds to them I have asked on social network sites such as twitter and facebook to have a look at these drafts so I can get an appropriate response as most people from my target audience have facebook and twitter.




this is my second draft of my magazine cover, I have changed the background as the other background was too distracting, I added subheading to add more detail to my coverlines and added different fonts to make it more eye catching



this is my second draft of my dvd cover, I have added a backpage to it so I could add more details to it, like running time and other technological features, DVD extras and a blurb to get the audience interested in the DVD. I have yet to add pictures to this draft as I need to be able to photoshop my photo better than in the 1st draft. I have added stars to the front cover as this is similar to my magazine cover and the audience would be familar with this as well as the logo used throughout. I also added copyright information at the bottom and a certificate rating.


This is the 3rd draft for my magazine cover, I changed the background to a similar colour to one I used on the DVD cover as the audience would find this familar, I moved the coverlines around to fit the conventions of a magazine more and changed colours and fonts of the 'Free Gift' section so they were similar to the fonts and colours of the DVD cover and easier to read.

INSTITUTIONS


Nickelodeon is an American children's channel owned by Viacom and operated under its Nickelodeon Kids and Family Group. It first lauched in 1977 under the name 'The Pinwheel Network' until 1979 when they changed the name to nickeloden. The channel is primarily aimed at children in grade school and early teens (ages 6–14) It is broadcast at many different locations around the world including America,Europe, Asia, Africa & Austrailla.

It currently broadcasts many different type of programmes all aimed at children varying from Animations, Sitcoms and Drama. Current programming on Nickelodeon includes SpongeBob SquarePants, iCarly, The Fairly Oddparents, Victorious, Big Time Rush and the House of Anubis with reruns of Rugrats, The Adventures of Jimmy Neutron: Boy Genius, All Grown Up!, Zoey 101, Drake and Josh, Kenan and Kel and Saved By The Bell.

Nickeloden has many sister channels including nicktoons, nickjr and teennick. This is so the shows are avalible amongst many different channel and a wide range of audiences. From nickeloden many other platforms are avalible including Nickelodeon Universe (theme park) Nickelodeon Animation (anitmation studio) Nickelodeon On Sunset (studio of production for series) Nickelodeon Suites Resort (hotel) CruiseNickelodeon (cruise ship)
Nickelodeon Studios (attraction at universal studios orlando & part of production) Nick.com, Nickelodeon Movies (released by Paramount Pictures), Nick Magazine, Nick on demand (online platform to watch nick shows)


Viacom - short for "Video & Audio Communications", is an American media conglomerate with interests in cinema and cable television. As of 2010, it is the world's fourth-largest media conglomerate. Viacom connects with audiences through television, motion pictures, mobile platforms and online in more than 160 countries and territories. Viacom operates approximately 170 media networks reaching more than 600 million global subscribers and more than 500 branded digital media properties.


Disney Channel lanched in 1983 is an American basic cable and satellite television network, owned by the Disney-ABC Television Group division of The Walt Disney Company. The channel specializes in television programming for children through original children's television series and movies, as well as third-party programming. It is marketed mostly toward young children, pre-teens and teenagers ages 9–14. Disney Channel, originally established as a cable channel in the United States, has expanded worldwide. Countries using English Language are South Africa, Southeast Asia, Hong Kong, India, Australia, New Zealand, Middle East, Scandinavia, Baltic states, United Kingdom, Ireland and the Caribbean.

Disney Channel broadcasts original series all aimed at children varying from Animations, Sitcoms and Drama such as Phineas and Ferb, Fish Hooks, Good Luck Charlie, Shake It Up, The Suite Life on Deck and The Wizards of Waverly Place. It sometimes includes re-runs of old shows including Thats So Raven, Lizzie Mcguire, Cory In The House, The Suite Life Of Zac & Cody and Recess.

Sister Channels include Disney XD, Disney XD +1, Disney Channel +1 & Playhouse Disney. this broadcasts different programmes for different audiences and the use of '+1' Channels allows audience to catch up on programmes if they miss them an hour later.

Like Nickeloden, Disney is also avalible of many different platforms like Walt Disney Motion Pictures Group (film studio) disneychannel.com, Disney World, (theme park, resorts in Florida & Paris) Disney Cruise Line (cruise line) Walt Disney Animation Studios, Walt Disney Studios, Disney On Demand (online programme streaming) as well as many different merchandise branches.


The Walt Disney Company is an American multinational media conglomerate, It is the largest media conglomerate in the world in terms of revenue. Founded on October 16, 1923, Walt Disney Productions established itself as a leader in the American animation industry before diversifying into live-action film production, television, and travel. Taking on its current name in 1986, The Walt Disney Company expanded its existing operations and also started divisions focused upon theatre, radio, publishing, and online media.


A small insitution is CITV (short for Children's ITV) is a British television channel from ITV Digital Channels Ltd, a division of ITV plc. It is broadcast just in Britian. The CITV channel is an extension of the original afternoon children's programming block shown on the ITV channel. "Children's ITV" began in January 1983 and originally featured pre-recorded in-vision continuity links fronted by various presenters and characters from Children's ITV programmes.

CITV shows programmes such as My Parents Are Aliens, Jungle Run, Art Attack, Horrid Henry, Bookaboo and The Cool Stuff Collective. This branch has a slot on channel ITV and also it's own TV channel on sky.


ITV plc - a British media company that operates 12 of the 15 regional television broadcasters that make up the ITV Network, the oldest and largest commercial terrestrial television network in the United Kingdom. ITV plc is divided into three divisions: Broadcasting, which operates the TV networks (including the ITV News Group, which runs the ITV regional franchises); ITV Studios, which comprises both UK and international production, ITV's facilities businesses and Global Entertainment which exploits programme rights, and Commercial & Online, which runs itv.com and the ITV Player, ITV's advertising sales arm and has responsibility for ITV plc's shareholdings in Freeview, Freesat, SDN and YouView.